Screenwriting Neil Workshops Loglines vs Taglines A logline is the story/concept at the heart of a movie, novel or TV drama, boiled down to a sentence. Sometimes two or three.

A small space crew going home with their cargo stop to respond to a distress signal, but are forced to confront a deadly alien who stows aboard their ship, leaving only one of the female members of the crew to fend for herself.

A tagline is a marketing tool. A short, dramatic, memorable and emotionally resonant summary that refers to the essence of the story.

An Adventure as Big as Life itself. In Space Nobody can hear you Scream.

A logline can be thought of as the shortest possible pitch of a movie, novel or TV drama — what a writer could use to sell that idea to a buyer in a brief exchange. Taglines are used by marketing departments to sell movies, novels or TV dramas to an audience.

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